Manager & Marketing Consultant
Soraya needs little introduction, an industry veteran who was responsible for the meteoric rise of both Above & Beyond and their labels Anjunabeats and Anjunadeep, followed by a stint managing and marketing artists such as Swedish House Mafia, Groove Armada, Miike Snow and Jacques Lu Cont at ATM Artists. Proceeding over 6 years working for other agencies, April 2012 saw Soraya set up The Bakery (London), a marketing and management agency designed for the music industry at large. In 2015 The Bakery partnered with Big Life Management and set up a JV publishing company. Clients include Delta Heavy (Ram Records/BMG), Crookers (Defected Records), Benny Benassi (Ultra/Sony), Syco Music, Warner Music, Café Mambo, JNTHN STEIN (Division Recordings) and Shelter Point (RCA).